iFoods was created by three guys with a vision of the future of cooking. Their belief is that they can save people a lot of kitchen space by helping them ditch their cookbooks, in the recycling bin of course, for their own 24/7 online chef. iFoods is the new web 2.0 way of interacting with other food lovers worldwide. You can upload your own recipe videos, develop your profile and prove your culinary genius to everyone and you also have the option of learning a few things from their professionally produced video cooking tutorials. Their recipe videos have been developed by two top class chefs who have travelled the world, cooking for the rich and famous and picking up many varieties of cooking styles.

The video recipes are divided in 17 categories like Asian Cuisine, Baby Food, BBQ, Breads, Breakfast Anyone?, Desserts and Sweets, Fish and Shell Fish, iFoods Specials, Kitchen Basics, Little Italy, Meat and Poultry, Mexican Dishes, Salads, Sandwiches, Seasonal Videos
Soups, Vegetarian. Plus, you can sort by popularity and

Apart from the video recipes you have dozens of text recipes as well. You can filter your search by course, by cooking time and by almost 20 categories.

Niall Harbison started his career as a chef in Ireland's premier restaurant, Peacock Alley, under the guidance of Michelin Star Chef Conrad Gallagher. Niall became the youngest Head Chef in Ireland of a fine dining establishment in 2001 when he took the reigns at Lloyd's Brasserie (aged 20) where he cooked for the likes of Victoria Beckham and Robbie Williams. Since then Niall has continued to cater to the rich & famous as a private chef on super yachts and in their mansions worldwide cooking for the likes of Bill Gates, at his 50th Birthday party, U2, Lance Armstrong and Mariah Carey.

Pieter Plaetinck has been a chef for 27 years and has a Bachelor's Degree in Culinary arts. His list of clients is too long to go through but he has cooked for the likes of Sylvester Stallone, the Sultan of Brunei, and many other "rich and famous people of the years". Thanks to his vast array of skills (he is also a professional chocolate maker and started life as a baker) he has circumnavigated the world many times over, cooking and absorbing knowledge like a sponge wherever he goes! He has worked for over 3 months developing the iFoods recipes and making sure everything is measured to perfection, right down to the last grain of sugar, ensuring that you guys will end up with a fantastic result every time!

Throughout the year they run competitions which will hopefully lead to a few stars being borne. They introduced the "Brownie point" system, where you can collect "Brownie points by doing the following things: 10-10 points for every uploaded video recipe and for every person you invite by email to join the iFoods video recipe website; 2 points for every uploaded food photo; 1-1 points for every accepted friend; for every 300 people who will view your profile; you can also receive 1 point from other members.

You can browse the members by their names, nationalities, their motto, interests, star sign, cooking level, their favorite food, quote, ingredients, etc.

Build your profile, post your recipe videos, watch cooking tutorials, become a celebrity chef via iFoods!! And most of all... enjoy.

And if you wish, you can vote for their site at the startup 2.0 competition of European web 2.0 sites at http://www.startup2.eu/.

Visit their site!